In the course of work or play, everybody who creates, saves and shares documents also ends up creating metadata. And almost everybody is oblivious to this phenomenon or the problems it can create. But what is metadata? Metadata can be anything from comments, timestamps, tracked changes, revision marks or document properties. It can also consist …
Mobile devices are ubiquitous in today’s hyper-connected world. Smartphones, wearable devices and tablets are used for everything from communicating and working, to dating and even shopping. It is the last point that should be of greatest interest to you if you are a marketer or business owner. Thanks to mobile devices, you can now find …
Tuesday Tips : 5 Location-Based Marketing Strategies For Your Business Read More »
Almost every Indian company – and a number of Indian individuals as well – deal with a Chartered Accountant (CA) to manage, track and optimise their financial matters related to: Income Tax returns filing Financial planning and advice GST registration GST returns filing Tax audits, etc. This is because a qualified CA has the necessary …
In today’s ‘digital economy’, technology is driving success outcomes for almost every company in every industry. Therefore, embracing technology and software is no longer a nice-to-have luxury, but a need-to-have necessity. Even the government of India is encouraging SMEs to adopt technology if they hope to achieve global competitiveness! One such digital technology that millions …
Tech Thursday: Buying a CRM? Don’t Make These 6 Mistakes! Read More »
A 2017 survey by HubSpot Research found that over 50% of consumers want to see videos from a brand or business they support. In this study, videos took the top spot over all other types of content, including social media, blog articles and email newsletters. Fast forward to 2 years later, and the importance of …
Tuesday Tips: 5 Proven Strategies for Successful Video Marketing for Your Brand Read More »
As the global business landscape changes and becomes more complex, an increasing number of organisations are realising the value of investing time and resources in optimising the customer experience journey. What about you? Irrespective of the industry, customers engage with firms in myriad ways – both offline and online. Each of these ‘touchpoints’ matter because …
Tuesday Tips: Make Your Customer Touchpoints Count with these 6 Tips! Read More »
Listening to beautiful song composed by Bon Jovi & Richard Sambora ” These ‘FIVE WORDS‘ I swear to you, I’ll BE THERE FOR YOU” got me to contemplate on the power of the ‘FIVE WORDS’ the song which went on to TOP the BILLBOARD Charts, the awesome ability for it to move beyond the marrow & …
Not yet filed your ROC returns for FY 2018-19? Now you have time till 30th November 2019! In a circular dated 29th October 2019, the MCA extended the due date for filing financial statements for the FY ended on 31st March 2019. For e-forms AOC-4 , AOC (CFS) AOC-4 XBRL, the due date has been …
